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  SPIN:Senior Planners Industry Network
  • Home
  • SPINCon 22
    • Register Now
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    • Lodging/Getting There
    • Speakers & Sessions
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    • 06 June 2022 SPIN:News
    • 04 April 2022 SPIN:News
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Check out our Ah-mazing SPINCon Speakers!
(the smarty-pantses behind the sessions)

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Brain Session
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Body Session
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Being Session
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Business Session

​​Pre-Con Business Session Sunday 12-2:30pm
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Get More Business NOW Masterclass: Top 5 Sales Strategies for 2023
​The pandemic pushed millions of businesses online, making it much louder than ever before. The past year, Instagram and Facebook have turned "pay to play" majorly limiting organic reach, which mean all other social platforms are not far behind.

Join Shannon DeSouza, Social Selling Expert (and events industry Veteran) as she shares the 5 strategies you can't ignore to get more visibility, attract new clients and nurture existing relationships.

If you desire being an online, in demand expert so you can raise your prices and have your choice of premium business, you simply can't afford to miss this.

This is an extremely hands on style workshop, where you will walk way with a deep clarity around content and social selling strategies to generate multi 6 figures in 2023.

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One Small Brave Move
...how to take care of YOURself to show up as your BEST self!
Are you playing it safe?  You were built to stand out with bravery, live out loud, and take action.  Yet, most of us remain in our comfort zones because we are afraid to make bolder choices.  Chance is easy, choice is hard.  Living a life of Small Brave Moves, you can grow influence, accomplish more, and fear less.  This session is designed to help you change your mindset, behaviors, and habits to be your best self and answer the question, "What's the bravest move I need to make right now?"

Nicole Bianchi is widely regarded as the go-to source for bravery + leadership, and the author of Small Brave Moves: Learn why little acts of bravery are the key to life-changing leadership.
After sixteen yeas as an executive in two Fortune 300 companies, Nicole co-founded and scaled Bravium HD, which partners with companies like Google, GE, Macy's and First National Bank.  She is an international speaker, author, and award-winning entrepreneur who works with excutives, leaders, and teams to craft their small brave moves.
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Energize YOU!
Charge Up Your Meeting Planner Magic
When it comes to meeting planner power YOU are a superhero! But what happens when work and life stress, burnout, or overwhelm swoop in to knock you off your path?

During this session, you will uncover what makes YOU an amazing meeting planner and magnetizes people to you and your ideas. You will tap into your seven key Success Energy Centers (Vision, Strategy, Communication, Relationships, Confidence, Creativity, and Motivation) using fun and actionable Energy Hacks that will bring out your best, bring clarity to your goals, and create momentum going forward.


You will recharge your meeting planner magic to drive your brand as a credible, likable, trustworthy and competent meetings industry professional. Plus we will also use these Energy Hacks to charge up your meeting planning processes too.

Learning Objectives:
· Learn about your 7 key Success Energy Centers and how to hack them for personal and professional growth.
· Experience fun and actionable ideas right there in the room to unblock your best self and amplify your brand.
·Discuss how to integrate your own power elements into your messaging to drive business relationships and charge up your meeting planner magic!


Kristen Brown is an energy mastery expert, keynote speaker, and bestselling author whose corporate leadership experience, holistic certifications, and research into human dynamics help you drive growth and tap into your power even during change and stress. She works with associations in banking, healthcare, sales, retail, and many more industries and has spoken for companies including Facebook, Boston Scientific, Minnesota Vikings, General Mills, Microsoft, healthcare, government, and many more. She has appeared on media like Live with Kelly, Forbes, Working Mother, Psychology Today, and Yoga + Life mag sharing tips on energy mastery, leadership, and wellness. Her biggest faults – she is an occasional know-it-all and frequent wine-o (that’s wine-o not whiner). She lives in Minneapolis and loves hiking, boating and hanging with her dog and daughter. Learn more at: www.KristenBrownPresents.com
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Try on a New Mindset for 2023 

(It's the best thing you can wear, and it won't make your butt look too big!).

It's been a tough few years.  We're tired.  Out tear ducts are empty, and we feel like crapola.  The end. Ok, just kidding.  There is more.

How'd you like to gain a new perspective by trying a new perspective?  Too see?
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You can be happier, healthier, and funner (it's a word, right) by just using your mind.  Not a David Copperfield kind of way but in a real-life-stuff-you-can-actually-do kind of way.  Join me to change your whole outlook for next year.

Lisa Demmi is a fun, relatable, inspiring Keynote Speaker and Change Artist.  She has a passion for inspiring others through her compelling stories and original art to show them that even small steps can accomplish hard things.
Lisa's mission is to inspire the world through kindness, laughter, art, and the transformational power of small acts of bravery.

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Stop Running on Empty!
Burnout Busters for Overworked Planners
You’ve got so much to do that you’re feeling overwhelmed, working so hard that you’re close to “hitting the wall”, you’ve got so many plates in the air that your head is spinning… Have we used enough clichés?
Bottom line you’re busy taking care of everyone else around you but who is taking care of you? In other words, … are you feeling a little Burnt Out?
Well, get ready to Banish Burnout for 2023!
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Tapping into her experience as a, Business Builder, Ballroom Dancer, and Badass former Israeli Army Commander Dr. Karen Jacobson, a former wellness chiropractor will show
you the how to handle high-pressure situations with ease and grace.

In this session Dr. Karen will share the strategies used by those who succeed effortlessly and enjoy a better quality of life and better health along the road to success. You will discover the mindset, skillset and tools needed to create immediate change in your habits, behavior, and communication.

Dr. Karen offers more than just information; she facilitates real transformation. The concepts you learn will lead to improved energy and vitality, better relationships, and translate into increased productivity and improved performance in both your personal and professional life. 


Dr. Karen Jacobson, founder of Aligned Leadership Academy is a former Israeli military commander and competitive Ballroom Dancer. As an expert in neuroscience and human potential, she stepped away from her Chiropractic practice to pursue her passion of working with organizations to provide them with a competitive edge by developing their leaders and High-Performance teams. Dr. Jacobson is the author of the business communication guide Power Conversations, as well as the developer of the High-Performance Triad strategy for maximizing your talents, skills, and effectiveness in both the personal and professional arenas.
For consultations and booking go to www.drkarenjacobson.com
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Let's Get Visible: Content Strategy That Sells  ​
Not all content is created equally...you know I'm right!
Stopping the scroll is harder than ever before, it requires a delicate combination of mindset, energy, purpose and voice.

That's what it takes to build an audience of in-demand buyers (audience size doesn't matter).

Join Shannon DeSouza, Social Selling Expert (and events industry Veteran) as she shares the content strategy that is generating her and her clients multiple 6 figures every single month.

This session will be part education, part brainstrom, coupled with her expert feedback - so you can start sharing your genuine voice ASAP.
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Session One: Movement as Medicine
Come shake your booty, boost your energy and feel ALIVE in your body again! 

In this interactive session, we'll explore an ecstatic form of dance and somatic movement to alleviate a wide variety of health concerns including effects of stress, emotional challenges, sleep disturbances, digestive difficulties, etc. 

Through a series of intentional movements and a journey through sound, you will engage the body’s natural healing ability which results in an experience of mental, physical and emotional freedom. 

No dance talent required ;)
Session Two: Boundaries...Say WHAT?!
Have you ever:

• Went along with what others expected even though it made you uncomfortable or exhausted?
• Dropped everything you were doing to help people who were perfectly capable of doing it themselves?
• Held back your thoughts and feelings to avoid "upsetting" others?

If so... and if you're frankly just sick and tired of that sh*t... Boundaries. Say WHAT?! will be your new best friend, by showing how to reclaim your time for the things that matter most to you. 

This session will help you identify how to clearly discern your Yes and No, teach you a framework to effectively communicate it to others with confidence, and help mitigate the anxiety that often comes with anticipating how others may respond.
Monica Graves García is an International Speaker, Teacher and Retreat Host who has studied global health and wellness traditions for 15 years. She considers herself to be an “insatiable spirit nerd” and holds master certifications in Ayurveda, Meditation, Mindful Movement, Integrative Energy Work and Holistic Leadership.
After 6 years working as a Lead Educator and Program Manager at The Chopra Center for Wellbeing under the mentorship of Dr. Deepak Chopra and many world-renowned visionaries, she launched her company Soulbare Wellness in 2015. 

Monica travels the world to facilitate transformational retreats, workshops and programs that instigate healthy, vibrant, purpose-filled living within every person she meets. She lives by the undeniable science of 2022 – to truly live well within our families, communities and career... we must give ourselves the time, space and permission to truly be well in every facet of our mind, body and soul.


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Reflective Hike with Dean Savoca
(Limit 15 Participants.  Moderately Steep Hike on Dirt & Paved Trail)
Lace Up your walking shoes, grab your water bottle and clear your mind.  Enjoy some Arizona nature nearby with some of your SPIN colleagues as you reflect, with intention, on what's most important. 
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​Allow the beauty of nature around you to quiet your thoughts so you can focus on yourself and tap into your inherent wisdom.  Our biggest breakthroughs often comes when we get in nature and slow down.  Dean will guide the hike and discussions focused on 'How can you do less...better?'

Dean Savoca is SPIN's favorite performance development partner because he gets us.  A strategic advisor and frequent speaker for SPIN, Dean is a +30-year veteran of the meetings and events industry who speaks, trains and guides organizations who want highly effective leaders and teams who are focused, aligned and inspired.
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A recovering overachiever, Dean has discovered a lifestyle of being more intentional, and has realized that professional success and life fulfillment are not mutually exclusive.  In addition to his core business, Dean now leads intentional living retreats in the Rocky Mountains where other over-achievers can unplug, reflect and reboot.
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The Seven Ways I Embraced 'Unbecoming' and Found Me
​A pandemic story where the silver lining becomes the journey worth following. 

Hear a message we all need to embrace of self-realization, mindset shifts and unbecoming. Be inspired by the courage that redefines one woman’s future. Learn how to let go of what no longer serves you to become your truest self. Hear how a friend to many becomes a friend to herself. 

While all the pieces of a seemingly good puzzle start to fall away, Jill picks and chooses how her puzzle will be put back together moving forward.

Learn how Jill stopped living a life of people pleasing, non-stop busy and bogus limitations. Embrace her 7 Ways to Unbecome and change your own perspective for the better. 

Jill is a small town mama with a pioneering personality. Learn how a pandemic altered her perspective… for the better. Unwelcome changes and courageous choices lead Jill to a better version of herself she always felt was there but hadn’t quite uncovered, until now. Embrace Jill’s 7 Ways of Unbecoming to find more of you too. 


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Session One: The New Brand Mosaic© - How Your Company can Compete Against the Biggest Brands
It used to be that a company’s brand was a singular vision – a unified voice in a crowded marketplace. Not anymore (but the big brands don’t know this!). Welcome to your new competitive edge.

Today, your brand is a mosaic, comprised of the stories you tell…stories of yourself, your employees, vendors, customers and processes. When you connect on an emotional level with prospects through stories, you break through easier, build trust quicker, and compete on more than price. Logic-based marketing can’t do this.
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How can you harness and leverage your Brand Mosaic© and evolve to compete better and win more business in any economy? Join me to unlock the strategy.
Session Two: Your Best Year Starts Today.
OK, that may sound a little bold, but I’m  confident you can make 2023 a year like no other. We’re going to end this conference with meaningful conversations and purposeful commitments to take action in work and life. I promise we’ll close with laughter, reflection, serious planning, inspiration, and then raucous applause. 

Shawna Suckow, CSP, CVP, CMP, founded SPIN in 2008 after being a planner for 15 years. Since then, she’s become a Forbes-recommended, best-selling author on consumer behavior & marketing. She loves speaking to audience across all industries, but this industry will always be home. Three memorable things about Shawna: she once did a turkey call for the Jimmy Kimmel audience; her first car - a 1974 VW Beetle - caught fire on her way to school; and she once ran full-speed into a plate-glass window in front of two bus loads of her attendees.
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  • Home
  • SPINCon 22
    • Register Now
    • Agenda
    • Lodging/Getting There
    • Speakers & Sessions
  • Our Partners
  • About Us
  • Newsletter
    • 06 June 2022 SPIN:News
    • 04 April 2022 SPIN:News
    • 03 March 2022 SPIN:News
    • 01 January 2022 SPIN:News
    • 11 November 2021 SPIN:News
    • 06 June 2021 SPIN:News
    • 05 May 2021 SPIN:News
    • 04 April 2021 SPIN:News
    • 03 March 2021 SPIN:News
    • 02 February 2021 SPIN:News
    • 01 January 2021 SPIN:News
  • Join