Included in the June Newsletter with contributions by:
Stephanie Veiga, CMP - the main author, editor and organizer
Cathi Lundgren, CAE, CMP | CEO - Cathi's Contemplation Corner
AI generated image. Seriously, let's play a game of how many things are wrong with this pic!? I'll start, what the heck is up with their hands!
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Bee Yourself this Summer! Cathi’s Contemplation Corner Pride Month - All June Long Father's Day Pics |
Bee Yourself this summer!
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The other day I was talking with a friend who I have a good connection with, and frankly I feel the Universe made us for each other. Now, I’m no stranger to the world of weirdness, at my age I embrace it and wear the badge honorably.
I was describing a scene to my friend about how people find their connections, you know those real connections based on the strange things you like, the mannerisms you share with them, and how when they see that you have 11 clocks in one room, but only one of them is working, they just ask “What…”? As you go onto explain yourself, it all just makes sense to them, and they accept everything about it. But I digress, WHO would have 11 clocks in ONE room? That’s crazy! (and it goes to 11, so…) Well, the scene I was describing to them unfolds as follows – Imagine an enormous sandbox with different little kids playing individually. They have different toys, games, they dig in the sand, and make sandcastles. Then, as you zoom in on one little girl, you notice that she is happily playing with a Godzilla doll. (Yes, a Godzilla doll, stay with me here). Well, as other kids approach her, some of the kids happen to have a Godzilla doll too, but those Godzilla dolls like to crush sandcastles, and stomp around. The girl explains to the other Godzilla doll children, “My Godzilla likes to pick flowers”. Well, not understanding why, the other Godzilla doll children go off to play with others, smashing sand and stomping for effect... leaving the little girl to herself. Then, one day, another child shows up, and they have a Godzilla doll. The girl asks, “What does your Godzilla do”? and the other child says “Oh, he picks flowers”. See! It happens like that; and THIS right here, is YOUR person. After I explained my connection theory to my friend, they asked if I had ever seen the video for the song No Rain by Blind Melon. I hadn’t and decided to watch it. The video completely expressed my Godzilla doll story perfectly! I won’t ruin it for you, but it is a tale about a girl wearing a bee costume. Super cute, go check it out! What is the purpose of this article, you ask? I don’t know, I had words in my head that I wanted to shout out to the world, weird little words that I thought you’d enjoy. I also have a message for those who are teetering on the edge of weirdness: Do it! Do the weird thing, say the weird thing, find your person, your people, build your tribe, put on your bee costume this summer, grab your Godzilla doll, and GO! |
Lesson learned about AI generated images. It will not produce a "Godzilla" image, so this is what you get kids!
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Cathi’s Contemplation Corner
Article written by Cathi Lundgren, CAE, CMP | CEO
Cathi's contribution is in several sections below.
Come and listen to my story ‘bout a man named Jed, a poor mountaineer, barely kept his family fed…
I was visiting with some industry friends on Memorial Day, one that I keep up with regularly that has left the hospitality industry (we’ll call her Carla bc that’s her name) and one that I rarely see or speak with but follow on LinkedIn and Facebook (we’ll call him Jamie bc that’s his name). We met up at Jamie’s new home in Savannah because he has recently relocated from DC and Carla and I were on our way to Charleston from Florida. (It seemed logical.)
My husband (who is largely out-of-touch with the idea of friendship) said “won’t it be odd to drop by someone’s house for brunch when you haven’t spoken to him in more than five years?” I knew immediately, without a doubt, that it wouldn’t be odd because, well, hospitality.
Carla and I were traveling separately, and I arrived first. Jamie came out to meet me as I drove up and greeted me with a big hug because, well, hospitality. We went inside and I met his husband, Michael, for the first time. They have been together for a while but married a little over a year ago. It was great to finally meet him although I felt I already knew him through Facebook posts. Jamie and I picked up immediately on where we were in our personal and professional lives and all things USA. Carla arrived and went through many of the same updates Jamie and I had just experienced. Of course, we reminisced about the “good old days” but also about being older and wiser now. It got me thinking about how great this industry is, how I got my start in this business, and the people who have helped me along the way.
We are blessed in this industry by the camaraderie that exists. Rarely, do I hear an accountant say “boy, I had some great accountants that helped me find my way when I got started.” (Nothing against accountants but they seemed a likely target given our relationships with revenue managers!) And the camaraderie is across roles—both Carla and Jamie were former hoteliers. Carla is now in real estate but went into hotel sales right after college graduation. Jamie started in hotels as well but is now in a more tech-related role in the industry.
As planners, we bump up against vendors from a variety of industries that service the hospitality sectors and we count all of them as “partners” (yes, even those AV people!). These partners stick with us throughout our journey. We may use them as a vendor in our role at one company or organization but later find ourselves in a different role where we must use a competitor. Still, we find our way back to those who we’ve made connections with, developed relationships with, and learned from. My visit with Jamie and Carla got me thinking about those that mentored me when I first started in this industry. Believe it or not, neither of my two main mentors were planners—they were both suppliers.
Here's where Jed comes in—I am Jed. Jed is me.
Most of you don’t know that I haven’t always been a meeting planner. I’ve been one for more than 20 years but that’s only because I’m old. I graduated with a degree in Communications and worked in a variety of roles from grant writing and monitoring to public information to marketing and graphic design. I was working as a public information officer for a state of Florida program when I had my kiddo. After she was born, I opted to be a stay-at-home mom (which was such a misnomer because I rarely stayed at home). As a stay-at-home mom, I missed the purpose I found in my work, so I spent my time organizing play dates, power shopping at the Baby Gap, and checking out every library story time available. By the time my kiddo was four she was ready for pre-K and I was ready for WORK. How I missed work.
I was able to find a part-time marketing/graphic design position at Florida State University in their Center for Professional Development continuing education center. I was prepared for the marketing portion of the role but had to learn the software (PageMaker, Illustrator, and Photoshop) and the basic tenets of graphic design. Thankfully, I had a great boss who graduated from a solid design school and liked to share her knowledge. During that time, I developed a nice portfolio of work and even had program people from the different colleges request me for their projects. I knew how to write compelling copy and make it look good, too.
After a year of pre-K, kindergarten was on the horizon, and I knew I’d be able to take a job that was fulltime. I used my design skills to prepare my own resume and began applying for fulltime roles. One role was as a Director of Communications for a state association. (Let me admit to you at this point, I had no idea what an “association” was. Seriously.) I received a call for an interview within days of mailing my resume.
Let me stop here. Those of you who were not working in the 1990s need to understand that this was back when we still “mailed” resumes.
I left work to have my child in 1991. The office I worked in at the time was a state agency and we worked in a large building with over 4,000 employees. We had computers and communicated within the department via intranet—“intra” being the key word here. Our “emails” went through a department server, but it was NOT a way to communicate with people outside of our building. If you wanted to communicate outside of our building you did that via telephone, mail, or fax.
Imagine my surprise when I returned to work at the university a mere four years later and they told me my emails were going outside the building! I could email someone that was across town, and they could read it because of this thing called the “world wide web.” This is one of the reasons that the Katie Couric clip from the Today Show where she and Bryant Gumbel ask a producer what the internet is resonates with me. (If you’ve never seen this clip, you should google it. It’s hilarious.)
Anyway, I digress. (Which is basically the theme of my life. It will be on my tombstone. Although I don’t intend to have a tombstone. But I digress.)
So, I get a call from the executive director of this state association (let’s call him Scott because that’s his name), and let’s call it the architects association (because that’s what it was). Scott asks if I can come in for an interview for the Director of Communications position. The next week I show up at the office prepared for the interview and hoping I’d be asked back for a second interview. I sit down with this executive director, who is about 10 years my junior, and he begins telling me about AIA Florida. I’m trying to pay attention because I still at this point don’t fully understand the idea of what an association is; when he picks up my resume, which was beautifully designed and printed on an incredible paper stock, and he says, “if you can make our monthly Journal look as good as this resume, I’d like to offer you the position.”
Are you wondering if I accepted the position? Or maybe you’re wondering what in the heck this has to do with meeting planning. Or are you wondering what happened to Jed Clampett?
I accepted the position and became the Director of Communications for AIA Florida which is a state association and at the time I still wasn’t quite certain what that meant. So, I’m working in my profession and I love my work and there are challenges because “that’s the way we’ve always done it,” but life is good. Professional life anyway. Continued...
I was visiting with some industry friends on Memorial Day, one that I keep up with regularly that has left the hospitality industry (we’ll call her Carla bc that’s her name) and one that I rarely see or speak with but follow on LinkedIn and Facebook (we’ll call him Jamie bc that’s his name). We met up at Jamie’s new home in Savannah because he has recently relocated from DC and Carla and I were on our way to Charleston from Florida. (It seemed logical.)
My husband (who is largely out-of-touch with the idea of friendship) said “won’t it be odd to drop by someone’s house for brunch when you haven’t spoken to him in more than five years?” I knew immediately, without a doubt, that it wouldn’t be odd because, well, hospitality.
Carla and I were traveling separately, and I arrived first. Jamie came out to meet me as I drove up and greeted me with a big hug because, well, hospitality. We went inside and I met his husband, Michael, for the first time. They have been together for a while but married a little over a year ago. It was great to finally meet him although I felt I already knew him through Facebook posts. Jamie and I picked up immediately on where we were in our personal and professional lives and all things USA. Carla arrived and went through many of the same updates Jamie and I had just experienced. Of course, we reminisced about the “good old days” but also about being older and wiser now. It got me thinking about how great this industry is, how I got my start in this business, and the people who have helped me along the way.
We are blessed in this industry by the camaraderie that exists. Rarely, do I hear an accountant say “boy, I had some great accountants that helped me find my way when I got started.” (Nothing against accountants but they seemed a likely target given our relationships with revenue managers!) And the camaraderie is across roles—both Carla and Jamie were former hoteliers. Carla is now in real estate but went into hotel sales right after college graduation. Jamie started in hotels as well but is now in a more tech-related role in the industry.
As planners, we bump up against vendors from a variety of industries that service the hospitality sectors and we count all of them as “partners” (yes, even those AV people!). These partners stick with us throughout our journey. We may use them as a vendor in our role at one company or organization but later find ourselves in a different role where we must use a competitor. Still, we find our way back to those who we’ve made connections with, developed relationships with, and learned from. My visit with Jamie and Carla got me thinking about those that mentored me when I first started in this industry. Believe it or not, neither of my two main mentors were planners—they were both suppliers.
Here's where Jed comes in—I am Jed. Jed is me.
Most of you don’t know that I haven’t always been a meeting planner. I’ve been one for more than 20 years but that’s only because I’m old. I graduated with a degree in Communications and worked in a variety of roles from grant writing and monitoring to public information to marketing and graphic design. I was working as a public information officer for a state of Florida program when I had my kiddo. After she was born, I opted to be a stay-at-home mom (which was such a misnomer because I rarely stayed at home). As a stay-at-home mom, I missed the purpose I found in my work, so I spent my time organizing play dates, power shopping at the Baby Gap, and checking out every library story time available. By the time my kiddo was four she was ready for pre-K and I was ready for WORK. How I missed work.
I was able to find a part-time marketing/graphic design position at Florida State University in their Center for Professional Development continuing education center. I was prepared for the marketing portion of the role but had to learn the software (PageMaker, Illustrator, and Photoshop) and the basic tenets of graphic design. Thankfully, I had a great boss who graduated from a solid design school and liked to share her knowledge. During that time, I developed a nice portfolio of work and even had program people from the different colleges request me for their projects. I knew how to write compelling copy and make it look good, too.
After a year of pre-K, kindergarten was on the horizon, and I knew I’d be able to take a job that was fulltime. I used my design skills to prepare my own resume and began applying for fulltime roles. One role was as a Director of Communications for a state association. (Let me admit to you at this point, I had no idea what an “association” was. Seriously.) I received a call for an interview within days of mailing my resume.
Let me stop here. Those of you who were not working in the 1990s need to understand that this was back when we still “mailed” resumes.
I left work to have my child in 1991. The office I worked in at the time was a state agency and we worked in a large building with over 4,000 employees. We had computers and communicated within the department via intranet—“intra” being the key word here. Our “emails” went through a department server, but it was NOT a way to communicate with people outside of our building. If you wanted to communicate outside of our building you did that via telephone, mail, or fax.
Imagine my surprise when I returned to work at the university a mere four years later and they told me my emails were going outside the building! I could email someone that was across town, and they could read it because of this thing called the “world wide web.” This is one of the reasons that the Katie Couric clip from the Today Show where she and Bryant Gumbel ask a producer what the internet is resonates with me. (If you’ve never seen this clip, you should google it. It’s hilarious.)
Anyway, I digress. (Which is basically the theme of my life. It will be on my tombstone. Although I don’t intend to have a tombstone. But I digress.)
So, I get a call from the executive director of this state association (let’s call him Scott because that’s his name), and let’s call it the architects association (because that’s what it was). Scott asks if I can come in for an interview for the Director of Communications position. The next week I show up at the office prepared for the interview and hoping I’d be asked back for a second interview. I sit down with this executive director, who is about 10 years my junior, and he begins telling me about AIA Florida. I’m trying to pay attention because I still at this point don’t fully understand the idea of what an association is; when he picks up my resume, which was beautifully designed and printed on an incredible paper stock, and he says, “if you can make our monthly Journal look as good as this resume, I’d like to offer you the position.”
Are you wondering if I accepted the position? Or maybe you’re wondering what in the heck this has to do with meeting planning. Or are you wondering what happened to Jed Clampett?
I accepted the position and became the Director of Communications for AIA Florida which is a state association and at the time I still wasn’t quite certain what that meant. So, I’m working in my profession and I love my work and there are challenges because “that’s the way we’ve always done it,” but life is good. Professional life anyway. Continued...
Then one day he was shooting for some food and up from the ground come a bubbling crude…
Life happens and I was getting a divorce. I had been in my position for a few years and loved my work, but I needed to make more money. The only upward mobility at my association was the ED job and my boss had no plans to leave. Thankfully, he had a buddy from college who was starting a dot com company. (For you young bucks this was the time of the dot com boom.) This particular dot com was offering online continuing education for licensed professionals, and they were targeting professional associations to market their product. Me, being all-knowing about associations at this point (insert laughter here) was well-equipped to lead their marketing efforts. More importantly, the job paid really well, and I needed to make more money. So, I left my safe association womb and launched into the world of dot coms and IPOs.
Part of our strategy to sell our online courses was by attending association conventions for associations we had partnered with. We would purchase booth space and man a booth to speak with members about the online courses. Maybe I exhibited at some of your meetings.
Well, the first thing you know old Jed’s a millionaire. Kin folk said Jed move away from there.
In the late 90s online courses were a new concept for most people even though home computers had become common. The concept was more popular with some groups than with others. Social workers were big online learners likely because of the cost savings compared to attending in-person meetings. The industry where things really took off was in hospitality. We had partnered with the Nevada Hotel and Lodging Association (NHLA) to offer an online ServSafe course. This course is mandatory in most states for every person working in food and beverage. Employers could offer the courses on-demand, via that thing called the internet, at any time.
Business was good.
Until it wasn’t. Have you ever heard of the dot-com bust?
This company, LearnSomething.com, had its challenges. We were developing and animating content, using video and some methods that were not necessarily supported by all home computers. Mac users were able to access all the content as intended but PC users sometimes had a lesser experience. Recouping all the development costs by selling courses to end users wasn’t a strong model and IPOs were drying up. I watched and waited through two lay-off “classes” and then one morning I got a call to meet in the conference room. I was part of layoff “class three.” I found myself pounding the pavement looking for work with 22 other mostly former association execs.
What do you do when you’re looking for a job? You call everyone you know. I was calling all the association communications people I knew asking if they knew of any openings. I wasn’t having much luck until I called my former colleague at the state dental association. She and I had served on a committee with our local SAE together and she had a staff of about five people. She didn’t have an opening in her department, but she told me the dental association was creating a new position in the meetings department, an assistant convention manager. Aha! The meeting planning connection.
Life happens and I was getting a divorce. I had been in my position for a few years and loved my work, but I needed to make more money. The only upward mobility at my association was the ED job and my boss had no plans to leave. Thankfully, he had a buddy from college who was starting a dot com company. (For you young bucks this was the time of the dot com boom.) This particular dot com was offering online continuing education for licensed professionals, and they were targeting professional associations to market their product. Me, being all-knowing about associations at this point (insert laughter here) was well-equipped to lead their marketing efforts. More importantly, the job paid really well, and I needed to make more money. So, I left my safe association womb and launched into the world of dot coms and IPOs.
Part of our strategy to sell our online courses was by attending association conventions for associations we had partnered with. We would purchase booth space and man a booth to speak with members about the online courses. Maybe I exhibited at some of your meetings.
Well, the first thing you know old Jed’s a millionaire. Kin folk said Jed move away from there.
In the late 90s online courses were a new concept for most people even though home computers had become common. The concept was more popular with some groups than with others. Social workers were big online learners likely because of the cost savings compared to attending in-person meetings. The industry where things really took off was in hospitality. We had partnered with the Nevada Hotel and Lodging Association (NHLA) to offer an online ServSafe course. This course is mandatory in most states for every person working in food and beverage. Employers could offer the courses on-demand, via that thing called the internet, at any time.
Business was good.
Until it wasn’t. Have you ever heard of the dot-com bust?
This company, LearnSomething.com, had its challenges. We were developing and animating content, using video and some methods that were not necessarily supported by all home computers. Mac users were able to access all the content as intended but PC users sometimes had a lesser experience. Recouping all the development costs by selling courses to end users wasn’t a strong model and IPOs were drying up. I watched and waited through two lay-off “classes” and then one morning I got a call to meet in the conference room. I was part of layoff “class three.” I found myself pounding the pavement looking for work with 22 other mostly former association execs.
What do you do when you’re looking for a job? You call everyone you know. I was calling all the association communications people I knew asking if they knew of any openings. I wasn’t having much luck until I called my former colleague at the state dental association. She and I had served on a committee with our local SAE together and she had a staff of about five people. She didn’t have an opening in her department, but she told me the dental association was creating a new position in the meetings department, an assistant convention manager. Aha! The meeting planning connection.
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Said California is the place you oughta be. So they loaded up the truck and they moved to Beverly. (Hills that is, swimming pools, movie stars.) Now, I had NO meeting planning experience. None. I mean, I held meetings before as an association executive but I’m certain someone else ordered the AV for those meetings. I had set-up exhibit booths and exhibited before so at least I was familiar with what an exhibit hall was. But I was a single mom with a mortgage and a car payment so you can bet I wanted the job! Whatever it was. I interviewed with the convention manager who took me to meet the ED and I was hired. (There is sooooo much more to this story, but I digress. Seriously, though, it is a story you’ll want to hear one day.) I started my job as Assistant Convention Manager of the Florida Dental Convention on September 5, 2001. A week later the world changed. But everything was new to me anyway. I was determined to learn everything there was to know about conventions, but my boss was more of the type that wanted to spoon feed information as she deemed necessary. I began to think I would need to continue looking for a communications role because I didn’t think this meetings thing was for me. Imagine my surprise a month later when she came down from the ED’s office one afternoon to say she had been fired. Her position was advertised two days later. I had no intention to apply. This convention had about 6,000 attendees and a 300-booth hall. I’m certain I was capable of setting up a board meeting for 12 but I thought this gig was a little out of my league. The ED called me to his office that week and asked me if I had considered applying. I told him I was certain there were more qualified individuals for the position. He told me he thought I should put in for the job. I did. I was hired. (Insert laughter here.) |
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Do you understand the scientific and clinical nature of the courses offered for dental continuing education? Well, I’m certain some of you who work in medical meetings do! This meeting routinely had more than 50 speakers, 200+ exhibiting companies, 6 time periods with at least 12 concurrent sessions during each period not to mention ancillary meetings and events. I’m not even certain all those numbers are accurate given it was all so new to me and so long ago, but I was a person with NO meeting experience.
I had a staff. Two that had some experience in their roles but under the former boss they had worked in complete silos. (I didn’t mention that when I started the convention manager told me there was a “no talking” rule in the department. She didn’t like people talking to each other during the day. This was one way she kept them in their silos.) They had also been prevented from speaking to the members that comprised the meetings committee. This was a committee of 13 dentists who helped develop theme and content for the annual meeting as well as selecting clinical speakers. The committee members were only in contact with the meeting manager. The rest of the staff were instructed not to speak with them. I knew from week one that I was on my own figuring out this thing called meeting planning.
I wasn’t alone, though, because of this community we work in—this hospitality gang. I knew nothing of hotel logistics—room sets, F&B, security, parking, room block management, but I was lucky to have a CSM at the Marriott World Center who knew everything I didn’t and more. My CSM was Bill Elgan (God rest his soul). He was an angel and he knew more about this industry than I will ever know. He was, at his heart, a giver. I told him my background, or lack thereof, and he had my back from the very beginning. Because, well, hospitality.
He not only answered my questions, but he also made it his job to teach me everything I could need to know.
I remember him sharing with me about the pharma companies he worked with. The launch for Viagra was held at the Marriott World Center and he was their CSM. Pharma was an entirely different world back in the day, kind of a wild, wild west of meetings (which is likely why we have regulations now) and he shared all the details. I’ll never forget the large glass apothecary jar of blue pills he kept on the bookshelf in his office. They were gifted to him at the Viagra launch.
He taught me everything. He walked through things in the contract and things that should have been there. He taught me about room block management and the wise way to contract overflow blocks. He taught me AV tricks and patch fee solutions. He did MY job the first year and taught me how to do it for the future years. Because, well, hospitality.
After two years with Bill we were making the decision to move the meeting from the World Center (after an 18 year run) to the new Gaylord Palms. Bill met with me and my new CSM at Gaylord Palms to help with a smooth transition. He was one of a kind and to this day I am in his debt. He made me a meeting planner.
I also had this issue of an exhibit hall. When you exhibit in an exhibit hall the show management part is completely lost on you. I had exhibited before. I knew about paying my fees, choosing my space, furnishings, build, etc. I knew about booth collateral and schedules. I had NO idea what designing a floorplan or managing a show was. But I had a guy. Meet mentor #2: my Freeman rep Dave. After my first phone conversation with Dave, I know he thought “God dammit! This is going to be a hell of a year.” (I know he thought that because he told me later that he did.) When I read the IAEE guidelines and had no idea what I was reading, Dave explained it. When exhibitors were poor-mouthing about costs and placement and everything else, Dave gave me the words to counter the objections. When exhibitors started asking about hanging signs and rigging, I could call Dave and get all my questions answered. Did he have to teach me everything? NO. Did I want to know everything? YES. Did he answer all my calls? Usually. Because, well, hospitality.
I still speak with Dave (at least once a year on his birthday) and I have no doubt if Bill was still on this earth, I’d still be in touch with him. This is the business we are in. A business where we help each other, we learn from each other, we laugh with each other, we care about each other. In the hospitality world, we become family. I know each of you have had similar experiences. Maybe after the pandemic you lost touch with some of these colleagues but if they were truly a partner, I bet you tracked them down in their new role. If you haven’t, take the time to do that this week. It’s what we do. Because, well, hospitality.
Well now it’s time to say goodbye to Jed and all his kin. They would like to thank you folks for kindly dropping in. You’re all invited back again to this locality, to have a heaping helping of their hospitality.
Y’all come back now, ya hear?
Pride Month – All June Long!
Things you may not have known, and some you may have!
- Pride Month is celebrated annually in June to honor the lesbian, gay, bisexual, transgender and queer community.
- LGBTQ Pride Month traces its roots back to the 1969 Stonewall riots, which started on June 28, 1969
- The first Pride marches in the U.S. took place on June 28, 1970
- The largest Pride march is held in New York City. Both São Paulo and New York City have drawn crowds of about 4 million people!
- President Bill Clinton was the first to declare a Gay and Lesbian Pride Month in June 1999, the 30th anniversary of the Stonewall riots.
- The rainbow Pride flag was created by seamster Gilbert Baker for the San Francisco Gay Freedom Day Parade in June 1978.
- Pride Month is about advocating for acceptance and equality, and also to celebrate work of LGBTQ+ people. It is also about educating the community and shining a light on issues impacting the LGBTQ+ community.
Want to know about Pride Parades around the country? Check out this website!
Your guide to every Pride celebration in the U.S. in 2024
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Father’s Day is June 16th
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